Hershey把永續變成零食供應鏈戰略

美國巧克力與零食巨頭 The Hershey Company 正重新調整永續策略，將其與下一世代零食市場成長、供應鏈韌性及農業轉型深度整合。

在新任執行長 Kirk Tanner 上任後，Hershey表示，公司希望透過新的永續發展架構支撐其「下一世代零食領導者」願景，將永續從單純ESG議題轉變為長期企業成長核心。

U.S. confectionery giant The Hershey Company is reshaping its sustainability strategy to align with long-term business resilience, agricultural transformation, and next-generation snacking growth.

Under new CEO Kirk Tanner, the company says sustainability will play a central role in supporting its vision to become a leader in the future of snacking.

Hershey永續長 Jeff King Mayer 指出：「這一切都與公司長期韌性與未來成長有關。」

“This is all about the long-term resilience and growth of the company over time,” said Jeff King Mayer.

From Cocoa to Broader Agricultural Resilience

永續策略從可可擴大至整體農業供應鏈

Hershey的新策略主要聚焦三大方向，包括原料採購、產品製造，以及透過包裝與產品設計與消費者建立永續連結。

由於巧克力與零食產業高度依賴農業供應鏈，氣候變遷、水資源壓力與農業生產穩定性已成為企業營運的重要風險。

Hershey’s updated sustainability framework focuses on three pillars: ingredient sourcing, manufacturing operations, and consumer engagement through packaging and product design.

Like many food and chocolate companies, Hershey remains highly dependent on agricultural supply chains, making climate risks, water scarcity, and farming stability increasingly important business concerns.

Since 2023, Hershey has invested $40 million into its Hershey Income Accelerator Program, supporting approximately 20,000 cocoa farmers and helping improve cocoa production. The company is now expanding similar sustainability efforts to other ingredients, including peanuts.

自2023年以來，Hershey已投入4,000萬美元推動「Hershey Income Accelerator Program」，協助約2萬名可可農提升收入與生產能力。如今，公司正進一步將相關模式擴展至花生等其他關鍵原料。

其中，Hershey宣布與 Texan By Nature 合作，推動地下水補注計畫，以維持美國花生種植區長期水資源穩定。

此外，公司也承諾到2035年，將推動250萬英畝土地採用再生農業、保育型農業或恢復型農法，希望改善整體農業生態系統健康。

As part of the initiative, Hershey announced a partnership with Texan By Nature to support groundwater replenishment efforts aimed at sustaining long-term peanut production in the United States.

The company also pledged to help implement regenerative, restorative, or protective agricultural practices across 2.5 million acres of land by 2035.

Mayer said the company is taking a broader enterprise-wide approach to sustainability by applying lessons learned from cocoa and water management programs across additional supply chains and product categories.

Mayer表示，這代表Hershey正嘗試建立更全面的「企業級永續策略」，不再只聚焦單一原料，而是從整體供應鏈角度進行轉型。

食品業加速「氣候韌性供應鏈」布局

產業分析指出，全球食品企業正逐漸將永續策略與供應鏈風險管理整合。

Food Industry Prioritizes Climate-Resilient Supply Chains

Industry analysts say the move reflects a wider shift across the food sector toward integrating sustainability with supply chain resilience and climate adaptation strategies.

極端氣候、乾旱與農業生產波動，已對可可、花生、咖啡等農產品供應造成壓力，使大型食品品牌開始更積極投資再生農業、水資源管理與農民支持計畫。

Extreme weather, droughts, and agricultural instability are placing increasing pressure on key commodities such as cocoa, peanuts, and coffee, prompting major food companies to invest more aggressively in regenerative agriculture, water stewardship, and farmer support programs.

尤其近年來，「再生農業（Regenerative Agriculture）」已成為食品與消費品牌的重要ESG主軸。除了減碳外，相關措施也被視為提升土壤健康、生物多樣性與供應鏈穩定性的關鍵工具。

Regenerative agriculture, in particular, has become a major ESG focus for food and consumer brands, not only for its emissions reduction potential but also for its ability to improve soil health, biodiversity, and long-term supply security.

市場人士認為，Hershey此次策略調整，反映全球食品產業正從傳統ESG報告模式，轉向更重視供應鏈韌性、原料安全與長期氣候適應能力的新階段。

Market observers believe Hershey’s strategy signals a broader transition in the food industry away from sustainability as a reporting exercise and toward sustainability as a core operational and supply chain strategy.